LEARNING ENGLISH IS NOT MONOTONE !

Saturday, June 17, 2017

ADVERTISEMENT MATERIAL FOR JUNIOR HIGH SCHOOL

     ADVERTISEMENT

Advertisement is a commercial notification that has aim to encourage or persuade general society to buy or use the item or service offered in the advertisement. Advertisement usually put in mass media, such as printed and electronic mass media (magazine, newspaper, internet, television and radio.) 

Advertising objectives should always be in line with promotional and marketing objectives, as well as the business strategy or mission of the organization. Group advertising objectives fall into three categories:
     1. To Inform
     2. To Persuade
     3. To Remind



Functions/purposes:

– To advertise                                      : Untuk mengiklankan
– To offer                                               : Untuk menawarkan
– To promote                                   : Untuk mempromosikan
– To attract people to…                    : Untuk menarik orang supaya….
– To persuade people to…               : Untuk merayu orang supaya…
– To make people interested in     : Untuk membuat orang tertarik

CLICK THIS LINK IF YOU USE MOBILE PHONE
http://www.proprofs.com/flashcards/story.php?title=define-advertisement_1



There are 3 types of advertisement as follows:

A. Informative Advertising      

Informative advertising is often used when launching a new product, or for an updated or relaunched product. The objective is to develop initial demand for a good, service, organization, or cause. It is used when a new product is put on the market on when an old product has been re-launched or updated.

   1. Informative Advertising
      Product (shoes)

The Shoe Works if you Do
The nike sweet classic high is comfortable while still remaining in style.
With great quality and a wide variety of color options, these sneakers are perfect for casual use.
Stay fly, stay fresh and get yourself a pair
nike.com
   2. Informative Advertising
      Product (Hotel) 

Discover San Diego’s Best Kept Secret
The Bayclub Hotel Marina
Be our guest and enjoy
· Beautiful Shelter Island location, just a minute away!
· Complimentary full breakfast buffet
· All rooms with lovely water view
· Great restaurant and lounge
· Heated pool and hot tub
· Discount ticket to local attraction
· Children under 12 stay free
· Call now for IVIC discount rate
· 619-224-8888/800-672-080
The Bay Club Hotel & Marina 2131 Shelter Island Drive, San diego, CA 92106
www.bayclubhotel.com


B. Persuasive Advertisement

Marketers use persuasive advertising to increase the demand for an existing good, service, or organization. The idea is persuade a target audience to change brands, buy their product, and develop customer loyalty. After the purchase, the quality of the product will dictate whether or not the customer will remain loyal or return to the previous brand.

 1. Persuasive Advertisement
                    Product (Restaurant)

You’ll need a snorkel to see more fish
experience the stunning variety of fresh seafood, steak, and pasta selections at Wahooo.
Where exotic local ingredients and mouthwatering sauce come together in a symphony of flavors.
join us in our relaxed island-style seafood grill and bar for a tropical libation,
a casual lunch, or an intimate sunset dinner
Wahooo, Seafood grill and Bar
Open 7 days a week, 11.am – 9.pm, Reservation Recomended : 822-7833


 2. Persuasive Advertisement
                    Product (Hotel)

Yours for the day!
Our exclusive Country house for you,
Your partner and all your happy guests
You’re invited to explore our charming family run Country House
five minutes from junction 27 or the M6
Featuring beautiful private grounds, private staircase, panelled
Library bar and sumptuous original victorian features.
Come and meet our friendly team
to discuss your tailor made wedding
over coffee and homemade cake!


C. Reminder Advertisement

Reminder advertising reinforces previous promotional information. The name of the product, testimonials of past customers, public response, and sales techniques are repeated in the hopes of reminding past customers and garnering new ones. It is used to keep the public interested in, and aware of, a well-established product that is most likely at the end of the product life cycle.

 1. Reminder Advertising
                    Product (Food)

Beef n’ Pepper Deliciously Bold!
A new kind of deliciousness!
A thick and juicy 100% beef patty is good, but we’re aiming for great.
 So we added grilled onions, 2 slices of cheese and we covered them all in our delicious black pepper sauce. Nice Right?
2. Reminder Advertising 6
                    Product (Drink)

NOW 100% NATURAL
Diet 7up, now more lemon lime taste. 
The famous crisp, refreshing taste of 7 up is now better than ever, because it’s been stripped of the artificial stuff found in most soft drinks. 
Pick one up today.


3. Reminder Advertising
                Product (shoes)
VANS
Custom Scenes
Your Local dealer will be happy to order a custom Vans scene on your favorite style vans shoe.


Now you already know about 3 types of advertisement and the purpose of advertisement. To make you more clear about it let find and explore the advertisement in real life around you with this task.

MAKE A CLIPPING
  
Please find the advertisement about informative advertising, persuasive advertising, and reminder advertising in the newspaper or magazine. The advertisement must about product. Cut the adv. and stick it on the manila paper and describe it. You can add some borders and accessories, make it as unique as possible.


LET'S PLAY A GAME !
GUESS THE BRAND OF FOLLOWING MOTTO


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Wednesday, June 7, 2017

Technology Become a New Trend in Education

Education and technology go hand in hand nowadays. There are a lot of software to help out teachers, parents and students. These software make studies easy and interesting while ensuring parental involvement as well as safety. Edsys has introduced Parent Portal, Smart apps for preschoolers, Smartcards for schools, school bus tracking system, RFID Student Tracking system etc. All these makes education lively.
Why has technology become the soul of education? There are many reasons for it. The wonderful achievements of technology reduce human effort and saves time and money. Here are 8 reasons why technology in education become the new trend.

1.      LEARN EVERYWHERE : With the help of new technologies you don’t have to sit in a classroom to learn. There are online classes where students from around the world participate, sitting at their homes. Study materials are available online. All you need is a smart device and an internet connection.
2.      SAVES TIME AND ENERGY: Technology helps teachers in many ways. Teachers can manage evaluations easily. All information can be stored systematically which makes searching easy. Properly entered data about any student can be retrieved when necessary. Teachers can play video in the class rather than explaining things orally. It will be more effective too.
3.      EASY TO CARRY:  Huge text books and heavy logs make education heavy task. Technology makes education portable. Everything can be saved in a tab or PC. Bulk text books, records, registers and assignments can be made portable in a chip.
4.      TECHNOLOGY REDUCES THE COST OF MATERIALS: We don’t have to pay huge amount for books and classes. With one laptop or tab we can store all the necessary data of each class. Students can depend on their e-device and can save money without buying books, assignment papers and study tools. They can do all their assignments in the e-device and send them to the teachers’. The teacher can evaluate them in her smart device!
5.      SHARE KNOWLEDGE: Sharing knowledge will increase knowledge. With the help technology any knowledge can be shared with anyone in the world. News, articles, blogs, quizzes, puzzles everything can be shared with internet connection. Publishing blogs or magazines becomes possible.
6.      HELPS TO MAKE PARENT- TEACHER COMMUNICATION EFFECTIVE:  Edsys has introduced Parent Portal and EYFS managing software which makes parent- teacher communication more effective. The EYFS managing software helps teachers in observing the child’s development and to  stay updated. It also helps teachers in making postcards that can be shared with parents. Parent Portal provides communication centre where teachers and parents can interact.
7.      STUDENTS’ SAFETY: With the help of RFID (Radio-Frequency Identification) Student Tracking system teachers and parents can understand the whereabouts of the students. Their attendance in class and school bus can be marked with the help of Smart Cards. School buses with GPS tracking System can be traced as well as monitored by the authorities any time.
8.      IT MAKES EDUCATION STRESS-FREE AND RELAXED: Technology reduce the burden of learning for the students and teaching for teachers. It makes education more interesting. Smart classrooms will enhance creativity.

Technology has become a part of our life. It has changed education in a way that was unimaginable a couple of decades ago. We can only wonder how it will be in future. But one thing is for sure. Technology in education is here to stay. It’s not just a simple trend.

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